Tajine Spice Jars

For this packaging design project, I designed a variety of spice jars for a North African spice company called Tajine. I based most of the aesthetic and design packaging off of traditional North African patterns.

The goal of creating the official logo was to give it a feel of natural sustainability and enhances the traditional feel of the spices and their all-natural ingredients.

This font combined with the leaf word mark were specifically designed to emphasize the natural and authentic feel of the product.

I explored various ways of emphasizing the nature of the product through logo design, the idea would be to combine a fitting font with a pictorial word mark to help accentuate the sustainability and all-natural ingredients of the product.

The patterns were inspired by various quilt and pattern designs usually found in countries like Morocco, Egypt and India.

The above pattern specifically was half inspired by pattern designs from North Africa but also half inspired by flowers in which the various spices originate from.

Spice Jar Labels